Laundry is one of those everyday tasks that we don’t often think twice about, but the products we use can have a big impact on our skin, our home, and even the environment. Traditional laundry detergents and fabric conditioners are often packed with harsh chemicals, artificial fragrances, and dyes that can irritate sensitive skin or trigger allergies. That’s why switching to non-toxic, hypoallergenic, and fragrance-free or naturally fragranced laundry products can make a real difference.
Whether you’re washing baby clothes, tackling family laundry, or simply looking for a gentler laundry detergent for eczema-prone skin, non-toxic products are designed to be effective and kind, to your skin, your home, and the planet.

Why non-toxic laundry products matter
Most conventional laundry products contain ingredients like sulfates, phosphates, and synthetic fragrances. While these can make your laundry smell fresh, they may also irritate skin, worsen eczema, or trigger allergies. Hypoallergenic and fragrance-free laundry detergents remove these risks without compromising cleaning power.
Using non-toxic detergents and fabric softeners is not just about sensitive skin, it’s also about reducing exposure to unnecessary chemicals in your home. For families with babies, young children, or anyone prone to allergies, this switch can make laundry a little gentler on everyone.

What are the benefits of hypoallergenic and fragrance-free detergents?
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Gentle on sensitive skin: Non-toxic products are made to be mild, reducing redness, rashes and eczema, and irritation.
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Safe for babies and children: Fragrance-free, hypoallergenic options are ideal for delicate baby skin.
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Environmentally friendly: Many non-toxic detergents are biodegradable, plant-based, and free from harmful chemicals, helping to protect waterways.
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Effective cleaning: You don’t need harsh chemicals for clean clothes. Non-toxic detergents remove dirt, sweat, and stains effectively.
- Fewer allergens: Reducing synthetic fragrances and dyes decreases the likelihood of allergy flare-ups.
Switching to non-toxic laundry products doesn’t have to feel like a compromise, it’s about choosing safe, effective, and eco-friendly options for your household.

Choosing the best non-toxic laundry detergent
When shopping for non-toxic laundry detergents and fabric conditioners, keep an eye on:
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Ingredients list: Avoid sulfates, phosphates, optical brighteners, and synthetic dyes.
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Fragrance labels: Look for unscented or fragrance-free options, or choose products that are scented using only natural oils.
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Hypoallergenic certification: Ideal for sensitive skin.
- Eco-friendly packaging: Many non-toxic brands - like ours! - offer biodegradable formulas and recyclable packaging.
Making informed choices makes sure that your laundry routine stays safe, effective, and sustainable.

Top tips for making the switch to non-toxic laundry products
Transitioning to non-toxic detergents and fabric conditioners is simpler than you might think.
- Choose products labelled hypoallergenic, fragrance-free, naturally scented, and plant-based - like our Kit & Kin laundry range.
- Start with one type of load (like baby clothes or towels) to see how your new detergent performs.
- Don’t worry if your clothes don’t smell super-scented - the fresh, clean feeling is still there without synthetic fragrances.
- For non-toxic stain removal, try leaving a few drops of concentrated formula on the stain for 10 minutes before washing.
Once you’ve switched, you should start to notice that your skin feels calmer, allergies are less triggered, and your laundry routine feels lighter and healthier.
Enter Kit & Kin non-toxic laundry products
Our range of hypoallergenic laundry products have been designed with sensitive skin in mind, and are all free from harsh chemicals, biodegradable, and lovingly made in the UK.
Our eco laundry liquid is plant-based, fragrance-free and accredited by Allergy UK. It's gentle on delicate skin and effective on stains, even at low temperatures. Our concentrated formula provides up to 25 washes per litre and it can even be used as a pre-wash stain remover - as well as on carpets and upholstery!
The perfect partner for our laundry liquid, our eco fabric conditioner is a plant-based fabric conditioner that softens clothes without harsh chemicals. It's also fragrance-free, and accredited by Allergy UK. Our concentrated formula lasts for 33 washes per litre, leaving laundry feeling soft and static-free.
Ready to make the switch?
Shop our eco laundry detergent and fabric conditioner, and don’t forget to explore our whole range of eco cleaning swaps for your home!
FAQs
What is the best hypoallergenic laundry detergent?
Non-toxic, fragrance-free detergents are ideal for sensitive skin, reducing irritation, rashes, and allergic reactions.
Are fragrance-free laundry detergents safe for babies?
Yes, hypoallergenic and fragrance-free laundry products are gentle enough for baby clothes and delicate skin.
Can non-toxic laundry detergents remove tough stains?
Absolutely. Plant-based and biodegradable detergents are formulated to clean effectively without harsh chemicals.
How do non-toxic detergents differ from regular ones?
They’re free from sulfates, phosphates, optical brighteners, synthetic dyes, and artificial fragrances, making them safe to use on sensitive skin - as well as being more conscious of our environment.
Can non-toxic fabric softeners replace traditional softeners?
Yes, non-toxic fabric softeners will soften clothes without the risk of irritation from synthetic fragrances and chemicals.
What are the environmental benefits of non-toxic laundry products?
They are often biodegradable, plant-based, and free from harmful chemicals, reducing water pollution and supporting a more sustainable home.
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